Trademarks

The GrayRobinson trademark team has extensive experience in all aspects of trademark law, providing comprehensive services for businesses seeking to protect their brands. Our team advises clients on trademark selection, registration, maintenance, and enforcement, guiding clients through the trademark application process, conducting thorough searches and assessments, and providing clearance opinions to minimize infringement risks and maximize the chances of successfully securing trademark registrations. We provide exceptional counsel, ensuring our clients’ trademarks are distinctive and protected.

Our team is well-versed in the rules governing the United States Patent and Trademark Office and provides strategic counseling on brand management and global trademark portfolios. Our trademark team maintains strong long-term relationships with foreign associates around the world, allowing us to seamlessly handle trademark prosecution on an international scale. Our global network ensures our clients receive outstanding legal support in securing and protecting their intellectual property through trusted advisors across multiple jurisdictions, including Canada, Central America, South America, Europe, Asia, Australia, and Africa. 

Beyond registration, we offer robust trademark enforcement and defense services. The GrayRobinson team represents clients in opposition proceedings, cancellation actions, proceedings before the trademark trial and appeal board, and litigation involving trademark disputes. We work closely with businesses to monitor the marketplace, helping to identify and address potential infringements or unauthorized uses of their marks. In addition, we handle negotiations and settlements, seeking favorable outcomes that preserve the integrity of our clients' intellectual property rights.

We provide experienced legal guidance to businesses seeking to commercialize their trademark portfolios, including drafting and negotiating licensing agreements. We assist clients interested in selling intellectual property or entire companies with IP assets. Our services include conducting thorough due diligence to assess the scope and legal status of trademarks and other intellectual property, as well as drafting and negotiating purchase agreements and IP assignments. 

  • Capabilities
    • Trademark search and clearance
    • Trademark applications and registrations
    • Trademark portfolio management
    • Trademark enforcement
    • Trademark monitoring
    • Trademark licensing
    • Trademark commercialization
    • Trademark assignments, transfers, and sales
    • Trademark litigation
    • International brand management and protection